Market Researcher
48AI USED FOR48%moving to86%
THE DOOR, NOWC
THE DOOR, 20 YRSE
STARTING PAY£22,000 - £28,000
NO MOATNo physical, legal or personal barrier protects this work from software.
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CAREERMASH (EN)FROM BUSINESS AND MANAGEMENT →
Market Researcher
Market researchers play a pivotal role in shaping business strategies by providing invaluable insights into consumer behaviour and market trends. In an ever-evolving UK economy, their expertise helps companies stay competitive and responsive to the needs of their customers, making this role crucial for driving innovation and growth.
THE DOOR: A easy to E extremely hard, now and in 20 years
AI helps here, but has not taken over
AI is already used for some of this job, but the day-to-day work still leans on a person to decide, check and take responsibility. Nothing formally protects this job though, so the safest move is to keep building the judgement AI cannot yet copy.
Who hires for this
KantarA leading data, insights, and consulting company, Kantar helps clients understand consumer behaviour and market trends.Ipsos MORIA global market research company, Ipsos MORI provides insights and data to help businesses make informed decisions.NielsenNielsen is a global leader in audience measurement, data, and analytics, helping clients understand consumer behaviour.YouGovYouGov is an international research data and analytics group, known for its innovative approach to market research.MintelMintel provides market intelligence and insights to help businesses make strategic decisions.SavantaSavanta is a market research agency that provides insights and data to help brands make informed decisions.B2B InternationalB2B International is a specialist market research agency focused on business-to-business research.Research Now SSIResearch Now SSI is a leading global provider of digital data collection and insights.Future ThinkingFuture Thinking is a market research agency that helps brands understand their consumers and markets.The Research PartnershipThe Research Partnership is a global healthcare market research agency, providing insights to the pharmaceutical industry.