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BA Social Media Management

University of Sunderland
Full-time3 YearsYear AbroadSubject: Business and Management
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Course Score
C /60
Graduate Salary
£22,500
Satisfaction
92%
Degree Completion
85%
Professional Jobs
50%
Meaningful Work
60%
The Course
Student Life
After Uni
The Faculty

AI & Your Career

Based on real AI use at work (Anthropic research, 2026)

39%
Moderate AI impact

Average across where this course's graduates actually work

AI does some of the simpler tasks in these jobs, but most of the work still needs human judgement and skill.

AI impact by graduate destination

Secretarial and related62%
Business, Research and Administrative60%
Media45%
Sales40%
Science, engineering and technology associate40%

🧭 Career Trajectories

This degree creates direct pathways into the jobs market. Explore the full career profiles and AI projections on our sister hub, WhatCareer.

Expected Starting Salary

bottom quartile nationally

Typical starting salary for Business and Management graduates

Start
Sep 2027
Graduate
2030
First job
~2031
£22,500
typical starting salary
£18,500
£26,000
Brightest = where most graduates land · fades where fewer earn that amount
· Business and Management graduates nationally earn £20,000-£55,000 (1440 courses)

HESA Graduate Outcomes survey · includes all graduates regardless of career path chosen

Where Graduates Work

Top job roles graduates enter after this course

01
Sales occupations
35%
02
Artistic, literary and media occupations
★ Professional
25%
03
Elementary occupations
10%
04
Media Professionals
★ Professional
10%
05
Science, engineering and technology associate professionals
★ Professional
10%
06
Secretarial and related occupations
10%
07
Business, Research and Administrative Professionals
★ Professional
10%

Explore Career Pathways

Detailed guides and day-in-the-life profiles for careers related to this degree.

Outcomes

85%
Continuation
50%
Professional Work
60%
Meaningful Role
45%
Career On Track

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