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High Drop-out Rate Alert

60% of students drop out or transfer from this specific course. Consider asking why on an open day.

HomeUniversity of KeeleBA Media with Business Management

BA Media with Business Management

University of Keele
Full-time3 YearsPlacement YearYear AbroadSubject: Business and Management
Course Score
C /59
Graduate Salary
£25,000
Satisfaction
87%
Degree Completion
40%
Professional Jobs
70%
Meaningful Work
65%

AI & Your Career

Based on real AI use at work (Anthropic research, 2026)

44%
High AI impact

Average across where this course's graduates actually work

AI is already doing some of the work in these jobs. People who learn to use AI tools will have a real edge, though the more routine roles may thin out over time.

AI impact by graduate destination

Business, Research and Administrative60%
Administrative55%
Finance52%
Business and Financial Project Management50%
Business and public service associate48%

🧭 Career Trajectories

This degree creates direct pathways into the jobs market. Explore the full career profiles and AI projections on our sister hub, WhatCareer.

Expected Starting Salary

bottom quartile nationally

Typical starting salary for Business and Management graduates

Start
Sep 2027
Graduate
2030
First job
~2031
£25,000
typical starting salary
£23,500
£30,000
Brightest = where most graduates land · fades where fewer earn that amount
· Business and Management graduates nationally earn £20,000-£55,000 (1440 courses)

HESA Graduate Outcomes survey · includes all graduates regardless of career path chosen

Where Graduates Work

Top job roles graduates enter after this course

01
Business and public service associate professionals
★ Professional
45%
02
Administrative occupations
10%
03
Managers, directors and senior officials
★ Professional
5%
04
Sales occupations
5%
05
Engineering professionals
★ Professional
5%
06
Teaching Professionals
★ Professional
5%
07
Finance Professionals
★ Professional
5%
08
Business, Research and Administrative Professionals
★ Professional
5%
09
Business and Financial Project Management Professionals
★ Professional
5%
10
Welfare and housing associate professionals
★ Professional
5%

Outcomes

40%
Continuation
70%
Professional Work
65%
Meaningful Role
60%
Career On Track

What comes next? 🎓

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