HomeThe University of LiverpoolBA Marketing with a Year in Industry

BA Marketing with a Year in Industry

The University of Liverpool
Full-time4 YearsSubject: Business and Management
Course Score
A /76
Graduate Salary
£27,000
Satisfaction
90%
Degree Completion
93%
Professional Jobs
85%
Meaningful Work
85%

AI & Your Career

Based on real AI use at work (Anthropic research, 2026)

44%
High AI impact

Average across where this course's graduates actually work

AI is already doing some of the work in these jobs. People who learn to use AI tools will have a real edge, though the more routine roles may thin out over time.

AI impact by graduate destination

Web and Multimedia Design65%
Business, Research and Administrative60%
Administrative55%
Business and public service associate48%
Media45%

🧭 Career Trajectories

This degree creates direct pathways into the jobs market. Explore the full career profiles and AI projections on our sister hub, WhatCareer.

Expected Starting Salary

below national median

Typical starting salary for Business and Management graduates

Start
Sep 2027
Graduate
2031
First job
~2032
£27,000
typical starting salary
£26,000
£29,000
Brightest = where most graduates land · fades where fewer earn that amount
· Business and Management graduates nationally earn £20,000-£55,000 (1440 courses)

HESA Graduate Outcomes survey · includes all graduates regardless of career path chosen

Where Graduates Work

Top job roles graduates enter after this course

01
Business and public service associate professionals
★ Professional
60%
02
Managers, directors and senior officials
★ Professional
10%
03
Web and Multimedia Design Professionals
★ Professional
5%
04
Leisure, travel and related personal service occupations
5%
05
Business, Research and Administrative Professionals
★ Professional
5%
06
Administrative occupations
5%
07
Media Professionals
★ Professional
5%
08
Skilled trades occupations
5%

Outcomes

93%
Continuation
85%
Professional Work
85%
Meaningful Role
85%
Career On Track

What comes next? 🎓

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