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BA Marketing

Performance Preparation Academy

Full-time3 YearsPlacement YearYear AbroadSubject: Business and Management

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Course Score

B /66

Graduate Salary

£25,000

Satisfaction

84%

Degree Completion

85%

Professional Jobs

65%

Meaningful Work

75%

AI & Your Career

Modelled on Anthropic research

39%

Moderate Exposure

Average across where this course's graduates actually work

Some tasks in this career are being augmented by AI, but the core work still requires significant human judgement and skill.

Pick your path - exposure varies by career

60%Research Analyst 50%Advertising and Marketing Director 48%Business Coach 30%Business Development Manager

Exposure by graduate destination

Business, Research and Administrative60%

Business and public service associate48%

Sales40%

Managers, directors and senior officials30%

Leisure, travel and related personal service10%

🧭 Career Trajectories

This degree creates direct pathways into the jobs market. Explore the full career profiles and AI projections on our sister hub, WhatCareer.

Research Analyst

£28,000 - £34,000

Advertising and Marketing Director

£30,000 - £40,000

Business Coach

£30,000 - £35,000

Business Development Manager

£28,000 - £35,000

Expected Starting Salary

bottom quartile nationally

Typical starting salary for Business and Management graduates

Start

Sep 2027

Graduate

2030

First job

~2031

£25,000

typical starting salary

£23,500

£28,000

Brightest = where most graduates land · fades where fewer earn that amount

· Business and Management graduates nationally earn £20,000-£55,000 (1440 courses)

HESA Graduate Outcomes survey · includes all graduates regardless of career path chosen

Where Graduates Work

Top job roles graduates enter after this course

01

Business and public service associate professionals

★ Professional

50%

02

Caring personal services

5%

03

Leisure, travel and related personal service occupations

5%

04

Managers, directors and senior officials

★ Professional

5%

05

Business, Research and Administrative Professionals

★ Professional

5%

06

Sales occupations

5%

07

Elementary occupations

5%

Explore Career Pathways

Detailed guides and day-in-the-life profiles for careers related to this degree.

Research Analyst

Explore this career path in depth, including typical tasks, salary scales, and long-term progression.

Read full guide

Advertising and Marketing Director

Explore this career path in depth, including typical tasks, salary scales, and long-term progression.

Read full guide

Business Coach

Explore this career path in depth, including typical tasks, salary scales, and long-term progression.

Read full guide

Business Development Manager

Explore this career path in depth, including typical tasks, salary scales, and long-term progression.

Read full guide

Outcomes

85%

Continuation

65%

Professional Work

75%

Meaningful Role

55%

Career On Track

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