Home›Prifysgol Aberystwyth›BSc Marketing and Psychology

BSc Marketing and Psychology

Prifysgol Aberystwyth

Full-time3 YearsSubject: Business and Management

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Course Score

A /79

Graduate Salary

£23,000 (3yr)

Satisfaction

89%

Degree Completion

89%

Professional Jobs

40%

Meaningful Work

90%

AI & Your Career

Based on real AI use at work (Anthropic research, 2026)

33%

Moderate AI impact

Average across where this course's graduates actually work

AI does some of the simpler tasks in these jobs, but most of the work still needs human judgement and skill.

Pick your path - AI impact varies by career

60%Research Analyst 50%Advertising and Marketing Director 48%Business Coach 30%Business Development Manager

AI impact by graduate destination

Customer service68%

Administrative55%

Finance52%

Legal42%

Sales40%

🧭 Career Trajectories

This degree creates direct pathways into the jobs market. Explore the full career profiles and AI projections on our sister hub, WhatCareer.

Research Analyst

£28,000 - £34,000

Advertising and Marketing Director

£30,000 - £40,000

Business Coach

£30,000 - £35,000

Business Development Manager

£28,000 - £35,000

Expected Starting Salary

Typical starting salary for Business and Management graduates

Start

Sep 2027

Graduate

2030

First job

~2031

N/A

typical starting salary

Data not provided

This provider hasn't submitted graduate salary data to HESA for this course.

Where Graduates Work

Top job roles graduates enter after this course

01

Teaching and Childcare Support Occupation

25%

02

Finance Professionals

★ Professional

25%

03

Administrative occupations

15%

04

Welfare and housing associate professionals

★ Professional

10%

05

Customer service occupations

10%

06

Elementary occupations

10%

07

Caring personal services

10%

08

Legal professionals

★ Professional

5%

09

Quality and Regulatory Professionals

★ Professional

5%

10

Sales occupations

5%

Explore Career Pathways

Detailed guides and day-in-the-life profiles for careers related to this degree.

Research Analyst

Explore this career path in depth, including typical tasks, salary scales, and long-term progression.

Read full guide

Advertising and Marketing Director

Explore this career path in depth, including typical tasks, salary scales, and long-term progression.

Read full guide

Business Coach

Explore this career path in depth, including typical tasks, salary scales, and long-term progression.

Read full guide

Business Development Manager

Explore this career path in depth, including typical tasks, salary scales, and long-term progression.

Read full guide

Outcomes

89%

Continuation

40%

Professional Work

90%

Meaningful Role

50%

Career On Track

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