HomeThe University of BathBSc Management with Marketing

BSc Management with Marketing

The University of Bath
Full-time4 YearsSubject: Business and Management
Course Score
A+ /90
Graduate Salary
£35,500
Satisfaction
89%
Degree Completion
96%
Professional Jobs
95%
Meaningful Work
100%

AI & Your Career

Based on real AI use at work (Anthropic research, 2026)

50%
High AI impact

Average across where this course's graduates actually work

AI is already doing some of the work in these jobs. People who learn to use AI tools will have a real edge, though the more routine roles may thin out over time.

AI impact by graduate destination

Customer service68%
Business, Research and Administrative60%
Business and public service associate48%
Media45%
Artistic, literary and media32%

🧭 Career Trajectories

This degree creates some of the most lucrative direct pathways in its field. Explore the full career profiles and AI projections on our sister hub, WhatCareer.

Expected Starting Salary

top quartile nationally

Typical starting salary for Business and Management graduates

Start
Sep 2027
Graduate
2031
First job
~2032
£35,500
typical starting salary
£30,000
£42,000
Brightest = where most graduates land · fades where fewer earn that amount
· Business and Management graduates nationally earn £20,000-£55,000 (1440 courses)

HESA Graduate Outcomes survey · includes all graduates regardless of career path chosen

Where Graduates Work

Top job roles graduates enter after this course

01
Business and public service associate professionals
★ Professional
60%
02
Business, Research and Administrative Professionals
★ Professional
20%
03
Customer service occupations
5%
04
Managers, directors and senior officials
★ Professional
5%
05
Media Professionals
★ Professional
5%
06
Artistic, literary and media occupations
★ Professional
5%

Outcomes

96%
Continuation
95%
Professional Work
100%
Meaningful Role
90%
Career On Track

What comes next? 🎓

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