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High Drop-out Rate Alert

20% of students drop out or transfer from this specific course. Consider asking why on an open day.

HomeAnglia Ruskin UniversityBSc Digital Marketing and Management

BSc Digital Marketing and Management

Anglia Ruskin University
Full-time3 YearsSubject: Business and Management
Course Score
B /66
Graduate Salary
£29,000
Satisfaction
89%
Degree Completion
80%
Professional Jobs
50%
Meaningful Work
55%

AI & Your Career

Based on real AI use at work (Anthropic research, 2026)

37%
Moderate AI impact

Average across where this course's graduates actually work

AI does some of the simpler tasks in these jobs, but most of the work still needs human judgement and skill.

AI impact by graduate destination

Information Technology72%
Customer service68%
Secretarial and related62%
Administrative55%
Business and public service associate48%

🧭 Career Trajectories

This degree creates strong direct pathways into the jobs market. Explore the full career profiles and AI projections on our sister hub, WhatCareer.

Expected Starting Salary

above national median

Typical starting salary for Business and Management graduates

Start
Sep 2027
Graduate
2030
First job
~2031
£29,000
typical starting salary
£25,000
£35,000
Brightest = where most graduates land · fades where fewer earn that amount
· Business and Management graduates nationally earn £20,000-£55,000 (1440 courses)

HESA Graduate Outcomes survey · includes all graduates regardless of career path chosen

Where Graduates Work

Top job roles graduates enter after this course

01
Managers, directors and senior officials
★ Professional
24%
02
Business and public service associate professionals
★ Professional
17%
03
Administrative occupations
11%
04
Process, plant and machine operatives
8%
05
Elementary occupations
8%
06
Customer service occupations
5%
07
Secretarial and related occupations
5%
08
Sales occupations
3%
09
Information Technology Professionals
★ Professional
3%
10
Leisure, travel and related personal service occupations
3%

Outcomes

80%
Continuation
50%
Professional Work
55%
Meaningful Role
50%
Career On Track

What comes next? 🎓

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