Home›Liverpool Hope University›BA Digital Marketing and Drama

BA Digital Marketing and Drama

Liverpool Hope University

Full-time3 YearsPlacement YearYear AbroadSubject: Business and Management

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Course Score

A /75

Graduate Salary

£17,500 (3yr)

Satisfaction

84%

Degree Completion

85%

Professional Jobs

55%

Meaningful Work

70%

AI & Your Career

Based on real AI use at work (Anthropic research, 2026)

33%

Moderate AI impact

Average across where this course's graduates actually work

AI does some of the simpler tasks in these jobs, but most of the work still needs human judgement and skill.

Pick your path - AI impact varies by career

60%Research Analyst 50%Advertising and Marketing Director 48%Business Coach 30%Business Development Manager

AI impact by graduate destination

Secretarial and related62%

Business, Research and Administrative60%

Administrative55%

Business and public service associate48%

Sales40%

🧭 Career Trajectories

This degree creates direct pathways into the jobs market. Explore the full career profiles and AI projections on our sister hub, WhatCareer.

Research Analyst

£28,000 - £34,000

Advertising and Marketing Director

£30,000 - £40,000

Business Coach

£30,000 - £35,000

Business Development Manager

£28,000 - £35,000

Expected Starting Salary

Typical starting salary for Business and Management graduates

Start

Sep 2027

Graduate

2030

First job

~2031

N/A

typical starting salary

Data not provided

This provider hasn't submitted graduate salary data to HESA for this course.

Where Graduates Work

Top job roles graduates enter after this course

01

Business and public service associate professionals

★ Professional

40%

02

Teaching Professionals

★ Professional

30%

03

Elementary occupations

25%

04

Administrative occupations

15%

05

Business, Research and Administrative Professionals

★ Professional

10%

06

Welfare and housing associate professionals

★ Professional

5%

07

Leisure, travel and related personal service occupations

5%

08

Sales occupations

5%

09

Managers, directors and senior officials

★ Professional

5%

10

Secretarial and related occupations

5%

Explore Career Pathways

Detailed guides and day-in-the-life profiles for careers related to this degree.

Research Analyst

Explore this career path in depth, including typical tasks, salary scales, and long-term progression.

Read full guide

Advertising and Marketing Director

Explore this career path in depth, including typical tasks, salary scales, and long-term progression.

Read full guide

Business Coach

Explore this career path in depth, including typical tasks, salary scales, and long-term progression.

Read full guide

Business Development Manager

Explore this career path in depth, including typical tasks, salary scales, and long-term progression.

Read full guide

Outcomes

85%

Continuation

55%

Professional Work

70%

Meaningful Role

65%

Career On Track

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